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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and strategic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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Ashford Communities Ashford Communities 5548919067411 CanCare CanCare 5537674841811 LOWO - Service when you need it. LOWO - Service when you need it. 5514448329411 Colorado Brick Colorado Brick 5488353506211 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481770596611 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5479021564611 John Moore Services (TV) John Moore Services (TV) 5478965692611 LOWO - Service when you need it. LOWO - Service when you need it. 5458149718611 The Sterling Group The Sterling Group 5456239853811 Camp Ozark v2 Camp Ozark v2 5391308759811 University of Texas (Office of Development) University of Texas (Office of Development) 5391222338211 Lynx Map Lynx Map 5372538575811 FITNAV FITNAV 5372537719011 LYNX F.B.O. LYNX F.B.O. 5349349283811 VaryActive (Promo) VaryActive (Promo) 5332442963811 Say Hello To Celeo Say Hello To Celeo 5327776669011 The Stopic The Stopic 5312180061411 Sun & Ski (Branding) Sun & Ski (Branding) 5311266604611 Living Water Annual Review Living Water Annual Review 5307316994211 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302571650611 Sun & Ski Sun & Ski 5298255250611 VaryActive VaryActive 5296069395411 Sun & Ski Summer TV Sun & Ski Summer TV 5296036012611 Bid Fish Bid Fish 5293955486211 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292100237011 The Battleship of Texas The Battleship of Texas 5291814893811 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288613179811 Safoco Technologies Safoco Technologies 5288335591011 Detoto Law Firm Detoto Law Firm 5283740331411 Celeo Celeo 5283738790611 Celeo Celeo 5283733639011 Westlake Chemical Westlake Chemical 5282483780211 Wabash Feed Wabash Feed 5274098224611 HayMap HayMap 5273557623411 Sun & Ski (Running) Sun & Ski (Running) 5269639739811 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269639739811 VaryActive (Branding) VaryActive (Branding) 5254950224211 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237300205411 WestTen WestTen 5236311886611 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235416894211 VaryActive VaryActive 5224285208211 North American Pipe North American Pipe 5206590797811 Evolve Capital Website Evolve Capital Website 5206551975411 New Vision Africa New Vision Africa 5187518451411 University of Texas School of Dentistry University of Texas School of Dentistry 5187510657411 Children's Leraning Institute Children's Leraning Institute 5181611117811 San Jacinto College (website) San Jacinto College (website) 5178479186211 Ignore No More! Locate Ignore No More! Locate 5174786180211 Real Faith for Real Living Real Faith for Real Living 5146503467811 A La Mode A La Mode 5141835391011 Axalta Powder Coatings Axalta Powder Coatings 5141834282211 Ozark Life Ozark Life 5129094944211 Family Houston Family Houston 5108884630611 No2fyme No2fyme 5098240046211 Just Booster Just Booster 5098237324611 Reading Bandit Reading Bandit 5098235920611 Noted Noted 5089914355011 Diversicons Diversicons 5079264323811 Ignore No More Ignore No More 5070874682211 Smith Fork Ranch Smith Fork Ranch 5028321490611 Texas A&M University Galveston Texas A&M University Galveston 5018609446611 Axalta Axalta 5012116486611 Detach Detach 4996250998611 Pinots Pallet Pinots Pallet 4996245994611 UTMB Campus Navigator UTMB Campus Navigator 4967939507811 Open Meeting Room Open Meeting Room 4967932315011 Westlake Chemical Westlake Chemical 4951125387411 Smart Link Remote Smart Link Remote 4944133435011 Ten Days Ten Days 4907106733011 Jersey Village Church Jersey Village Church 4907103615411 Speedrank Mobile Speedrank Mobile 4906806446211 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905862310211 For Houston's Kids For Houston's Kids 4896628659411 Opus Homes (iPlans) Opus Homes (iPlans) 4888144046211 Weathermatic Weathermatic 4869303129411 Parkside Capital Parkside Capital 4845166702611 Arena Energy Arena Energy 4840094759811 Stage Coach Inn Stage Coach Inn 4839529631811 PreCheck Print Ads PreCheck Print Ads 4839520642611 Chris Seay (website) Chris Seay (website) 4839248374611 SmartLink SmartLink 4838654504211 John Moore (TV) John Moore (TV) 4838628404211 Camp Ozark Camp Ozark 4838178145011 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837931177811 Trafficware (ADS) Trafficware (ADS) 4837918851411 Trafficware University Trafficware University 4837917173811 Crest Energy Partners Crest Energy Partners 4837891109811 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837890404211 First State Bank (Outdoor) First State Bank (Outdoor) 4837886930211 Reliant Energy Reliant Energy 4837882660611 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837880914611 First State Bank (print) First State Bank (print) 4837880093811 Newmark Homes (print) Newmark Homes (print) 4837879273011 MPR Technology MPR Technology 4837652271411 Make It Happen Now Make It Happen Now 4837649801811 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837642868211 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837640359011 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837632673011 Wildcat Golf Wildcat Golf 4837590740211 Swingpure Swingpure 4837590110211 Newmark Interactive Plans Newmark Interactive Plans 4837589145411 The Tanglewood (Identity) The Tanglewood (Identity) 4837588043811 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837587010611 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837584663411 Bambi & Vixen Bambi & Vixen 4837582186611 Sterling Municipal Library Sterling Municipal Library 4837574990211 Comanche Contractors Comanche Contractors 4837424906211 Deep Water Cay Deep Water Cay 4837424117811 Living Water International (website) Living Water International (website) 4837422469011 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837417209411 Pacific Strategic Investors Pacific Strategic Investors 4837416669411 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837415438211 Rejuvenon Rejuvenon 4837414667811 Lufkin Automation Lufkin Automation 4837413577011 Baker Nissan (Print) Baker Nissan (Print) 4837412561811 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837411949811 Castle Dental (TV) Castle Dental (TV) 4837411679811 Living Water International (branding) Living Water International (branding) 4837411262211 Camp Ozark GO! Camp Ozark GO! 4837408886211 Top Drawer Lingerie Top Drawer Lingerie 4837408630611 Hunting Art Prize Hunting Art Prize 4837407493011 H2O App H2O App 4837405081011 Reliant (HL&P) Reliant (HL&P) 4837405070211 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837404613011 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837403633811 Energy Images Energy Images 4837402931811 Cardeo Trade show Cardeo Trade show 4837401567411 DuPont Coatings (video) DuPont Coatings (video) 4837400919411 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837399994211 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837399594611 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837398953811 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837396585011 Kinder Morgan 3D Kinder Morgan 3D 4837396156611 Newmark Homes Newmark Homes 4837395562611 Speedrank Speedrank 4837379135811 Sugar Ray Dimeline Sugar Ray Dimeline 4837349835411 Enserv Branding Enserv Branding 4837348136211 DuPont Apply Innovation DuPont Apply Innovation 4837346869011 BP Interactive Kiosk BP Interactive Kiosk 4837346357811 MS 150 MS 150 4837343506611 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837342833411 Beauty Ideas Beauty Ideas 4837342286211 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837341670611 Masonry Systems Masonry Systems 4836958022211 AMP Brick & Stone AMP Brick & Stone 4836677881011 Brick Colorado Brick Colorado 4836655265811 Crimson Playground Crimson Playground 4836453838611 Sierra Fuels Sierra Fuels 4836335186211 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4836027530211 PreCheck (branding) PreCheck (branding) 4835444866611 First State Bank (Outdoor) First State Bank (Outdoor) 4835399895411 First State Bank (Outdoor) First State Bank (Outdoor) 4835163587811 PreCheck (branding) PreCheck (branding) 4835163253011 Texon (direct mail) Texon (direct mail) 4835162389011 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835161546611 Enserv Enserv 4833053235411 Coral Beach Club Coral Beach Club 4832311901811 San Jacinto College Foundation San Jacinto College Foundation 4831732665411 Howard Weil Howard Weil 4829831840211 Mason Creek Mason Creek 4829821717011 Masonry Systems (print) Masonry Systems (print) 4828584515811 Oakcreek Homes Oakcreek Homes 4828580044611 MIHN Records MIHN Records 4828574770611 Knowledge Systems Knowledge Systems 4828321399011 The High Lonesome Ranch The High Lonesome Ranch 4828261289811 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828261289811 Trafficware (ADS) Trafficware (ADS) 4820549027811 Going Up Going Up 4820545816611 DuPont Powder Coatings DuPont Powder Coatings 4820120285811 The Home Depot The Home Depot 4812157157811 Newmark Homes (website) Newmark Homes (website) 4811221867011 Crest Energy Partners Crest Energy Partners 4799985341811 Texon LP (website) Texon LP (website) 4799150591811 Questia Questia 4794024652611 AAF AAF 4792128363411 City City 4792128363411 Reedhycalog (NOV) Reedhycalog (NOV) 4790974963011 Evolve Capital Evolve Capital 4782909976611 Western Agency Western Agency 4782477530211 Perry Homes Perry Homes 4781338933011 Rejuvenon (Branding) Rejuvenon (Branding) 4781323114611 Baker Nissan (TV) Baker Nissan (TV) 4779803410611 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776442000611 Stage Coach Inn Stage Coach Inn 4773278111811 Stoney Way Village Stoney Way Village 4771686400611 PreCheck (Website) PreCheck (Website) 4724110906611 Genuine Brick Genuine Brick 4724110672611 Sneak Peek Homes Sneak Peek Homes 4724108743011 Hunting Energy Hunting Energy 4724106302211 Sureclose Animation Sureclose Animation 4724099941011 Living Water International (branding) Living Water International (branding) 4724090660211 Synchro Green Synchro Green 4724081109411 Villas Del Parque Villas Del Parque 4677443721411 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669482926211 Heartland Brick (Branding) Heartland Brick (Branding) 4667793514611 CRI Catalysts CRI Catalysts 4667166358611 First State Bank (Website) First State Bank (Website) 4659768905811 Spirit of America Spirit of America 4659768905811 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659768905811 Shell (SIMS) Shell (SIMS) 4611710788611 West Ten West Ten 4498186232211 Sugar Creek Kiosk Sugar Creek Kiosk 4497053827011 LawnGrips LawnGrips 4384664131011 Texon Butane Blending Texon Butane Blending 4271285511411 DuPont Lab Work Request App DuPont Lab Work Request App 4157758877811 Grand Haven Homes Grand Haven Homes 4148080976211 Make It Happen Now Make It Happen Now 4043760014211 American HomeStar American HomeStar 4043759200611 Stewart Star Stewart Star 3930232531011 Salient Partners Salient Partners 3930230731011 Mieko Mahi Mieko Mahi 3702868029411 Catscan Catscan 3589798653411 Villas Del Parque Villas Del Parque 3589333511811 One Minute Manicure One Minute Manicure 3588196577811 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588176223411

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.